Let’s talk Vectors

I’m not talking about the villain from Despicable Me, I’m talking the image format that your printer may have mentioned to you.

A vector, unlike a rastor image, is one that can be scaled up or down without any damage to the image resolution. So you can take your logo, have it small for your business cards, and then enlarge the crap out of it for a banner to go across your shop.

Same logo, different mediums.

Vectors are my jam. If you come to me with a vague idea of what you want your design to look like, I’m not gonna be of much help. BUT you bring me a sketch or mockup and say “this is what I want, but I need it vectorized”. I. Am. Your. Designer.

There are thousands of graphic designers out in the world. But we’re all a little different and have different skill sets. Mine happens to be vectorization.

Why would you need a vector? Well, other than for the above mentioned items, any print shop will require you to either supply a vector will charge you for their in-house designer to do the work.
This is because with a vector we can guarantee print quality, where we can’t with a rastor.

Any other questions? Let me know in the comments below!